Mood Bears

Cute teddy bears are playing a powerful part in helping children to recognise and talk about their feelings, with a recent hospital visit from the bears proving a success.

Mood Bears are colourful teddies which are helping young people to deal with their feelings and emotions - and are increasing in popularity during Children’s Mental Health Week (3 to 9 February).

The 30cm-tall cuddly toys each represent one of five recognised feelings or emotional states - happy bear, sad bear, silly bear, nervous bear and love bear.

It is hoped that in time they can encourage us all to talk, listen and understand our feelings, thoughts and moods.

The team behind Mood Bears recently took the cuddly characters into Leicester Royal Infirmary to meet some of the children undergoing care - and received an overwhelmingly positive response.

Joanna Proud designed the teddies and co-owns Mood Bears with husband Nathan. The couple aims to get the bears into every hospital in England. More than 700 have been sold in just two months.

Joanna said: “They proved so popular that the play specialists in charge of arranging fun activities for the children are now looking to include Mood Bears on their daily rounds.”

Adults’ intensive care at the health trust also praised the toys, as some were given to young children who had just lost their mother.

One nurse wrote to the company: “I just wanted to let you know how much of an impact your bears had when I gave them to some children who had lost their mum under tragic circumstances. 

“They were given them by the hospital as the last gift from their mum. The comfort and love that these bears gave the children on this last day was immeasurable. I can’t thank you enough for sharing these bears with us.”

Joanna, who lives in Loughborough, said: “It brought me to tears to hear this. It’s extremely emotional and powerful to think of how I helped those children.”

Mood Bears welcome companies to sponsor the bears. The firm’s name is printed on a certificate which is presented with each teddy. 

Neina Sheldon
Article by Neina Sheldon
Share Article
Feedback