Venture Forge Team Photo

Halifax-based e-commerce specialist Venture Forge is celebrating its most successful month since it began trading with 10 new clients and the appointment of a full-time staff member to fulfil increased demand.

The agency has recorded a 100% growth since lockdown began due to its e-commerce expertise, winning a raft of new business to help brands grow their sales on Amazon.

As a result, Venture Forge has recruited a new Amazon account manager, Freddie Toms, taking the overall headcount to 10.

Launched in spring 2018 by Andrew Banks, former head of e-commerce for Matalan, Venture Forge specialises in online sales and marketing strategies for growing businesses.

Amazon is the biggest e-commerce channel for companies looking for rapid online sales growth, particularly since the COVID-19 outbreak forced all but essential shops to close.

The agency has won new Amazon accounts and is now working with a vast range of clients including Buffalo Natural Dog Treats, Cheeky Chompers, Nudie Snacks, 4Beauty Group, Pink Cloud Beauty, ZyroFisher, Hungry Socks, Dog Box Boutique, Doidy Cups and Bickie Pegs.

Venture Forge has also won a brief to launch a new brand for Lost Universe, setting up their new e-commerce site on the Shopify platform, as well as launching the retailer’s in-store till system on a single payment solution.

In direct response to the COVID-19 crisis, the agency also began a joint venture with an existing client, the Raw Group, to offer a selection of washable protective face masks, which is growing rapidly since its launch last month.

Andrew said: “Before the coronavirus outbreak began, we were already experiencing significant growth. But the pandemic has driven a substantial move to online shopping, which resulted in a surge in demand. Overall, business is running at 100% growth, with June being our best ever month.

“We are delighted that clients across the board have reported significant online growth as a result of our work with them. Amazon, in particular, presents many opportunities and this is an area we are looking to expand even further in the near future.”

Shaun Tate
Article by Shaun Tate
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