PODCAST: Lisa Hart Shepherd on growing an international business
Inspiration
In a nutshell...
- Lisa developed the Sharplegal research programme, which is used by law firms all over the world.
- Market research can help businesses make decisions based on genuine data and insight rather than gut feel.
Lisa Hart Shepherd is a market researcher and serial entrepreneur who expanded her market research business all over the world before selling it to Thomson Reuters in 2019. Acritas is well known by global top 100 law firms for developing the Sharplegal programme, which has become the world’s most comprehensive annual study of the legal market. Passionate about building relationships and making connections, Lisa is now turning her focus to growing The Lamp House - a shared office and coworking space in the North East.
Listen below to find out more from Lisa about:
- How she expanded Acritas from its HQ in the North East to the US, Australia and beyond.
- Why it's important to establish relationships in new markets before you take your business abroad.
- The growth of market research in the global legal sector over the past 20 years.
- Why resilience is the number one quality an entrepreneur needs to have in abundance.
- How the best businesses are built by brilliant teams rather than any individual.
Next steps...
- Find out more about Lisa's latest venture - a coworking and shared office space called The Lamp House.
- Learn more about what you need to know before trading internationally.
- Get to grips with conducting market research and competitor analysis for your business.